Generally speaking, a strategy is
A) a set of actions that coordinates the resources and commitments of a business to boost its performance.
B) a formal statement of what the firm intends to do.
C) an expanded description of the firm's mission statement.
D) most effective when it is designed to reflect the tactics that are common within an industry.

Question

Quizplus · Accepted Answer

A strategy is a plan of action that coordinates the resources and commitments of a business to achieve competitive advantage and improve overall performance. It involves making choices about where to compete (market segments, customer groups, geography) and how to compete (differentiation or low-cost). A strategy should align with the firm's mission and vision but is more specific in outlining how the firm will achieve its goals.

Generally Speaking, a Strategy Is