Match the term with its definition.
-A specific group of customers with an identifiable but narrow range of product or service interests

Question

Quizplus · Accepted Answer

Niche market refers to a specific group of customers with an identifiable but narrow range of product or service interests.

Answer: F 
 Microbusiness refers to a small business that typically has fewer than 10 employees and generates low revenue.

Answer: D 
 High-potential venture (gazelle) refers to a business that has high growth potential and can double its revenue within 4 years.

Answer: H 
 Reluctant entrepreneur refers to an individual who starts a business out of necessity rather than a desire to be an entrepreneur.

Answer: I 
 Social entrepreneurship refers to a business model that aims to create positive social or environmental impact while also generating profit.

Note: Choices A, B, E, and J do not match any of the given definitions.

Match the Term with Its Definition