A ________ is an interaction with a customer,such as telephone or customer service desk.
A)point of presence
B)touch point
C)sales point
D)client channel
E)point of service

Question

Quizplus · Accepted Answer

A touch point is any interaction between a customer and a company, such as a phone call, email, in-store experience, or customer service desk. A point of presence refers to a physical location where customers can interact with a company, such as a retail store or a website. A sales point refers specifically to a location where a transaction can be made, such as a cash register or an e-commerce checkout page. A client channel typically refers to the method of communication used between the customer and the company, such as email, phone, or social media. A point of service usually refers to a physical location where a company provides a service, such as a repair shop or a hair salon. Therefore, the best choice is B, touch point.

A ________ Is an Interaction with a Customer,such as Telephone