After the invisible word "bread" was quickly flashed and then replaced by a masking stimulus, observers detected the related word "butter" much faster than the unrelated word "bubble." This best illustrates the impact of

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This scenario demonstrates priming, which occurs when exposure to one stimulus (in this case "bread") influences a person's reaction to a subsequent related stimulus (in this case, "butter"). The faster processing of "butter" than "bubble" suggests that the previous exposure to "bread" primed the brain to expect another food-related word. This effect is a well-known example of semantic priming.

After the Invisible Word "Bread" Was Quickly Flashed and Then