We are more likely to recall adjectives if asked how well they describe us than if asked how well they describe someone else. This illustrates

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The self-reference effect refers to our tendency to better remember information that is personally relevant to us. In this case, remembering adjectives that describe ourselves better than those that describe someone else is an example of the self-reference effect. Source misattribution refers to confusion about the origin of a memory. Imagination inflation refers to the phenomenon where imagining a fictitious event increases confidence that the event actually occurred. Context-dependent memory refers to the phenomenon where retrieval is improved when the context of the encoding and retrieval matches.

We Are More Likely to Recall Adjectives If Asked How