In which stage of the business buying process is it a supplier's task to make sure that the supplier is giving the buyer the expected satisfaction?

Question

Quizplus · Accepted Answer

In the performance review stage of the business buying process, it is the supplier's responsibility to ensure that they are meeting the buyer's needs and providing the expected level of satisfaction. This involves monitoring their performance and addressing any issues or concerns raised by the buyer. The other options listed involve earlier stages of the process where the supplier is focused on presenting themselves to the buyer and competing for their business.

In Which Stage of the Business Buying Process Is It