Small organizations can obtain,with relatively little effort,most of which type of data available to large businesses?
A)secondary
B)experimental
C)primary
D)ethnographic
E)touch point

Question

Quizplus · Accepted Answer

Small organizations can easily obtain secondary data, which refers to data that has already been collected and published by someone else (such as government agencies, industry associations, or research firms). This data is often readily available and affordable, and can provide valuable insights into market trends, customer preferences, and industry benchmarks. Primary data (C) refers to data that is collected directly by the organization, often through surveys or interviews, and can be more time-consuming and expensive to obtain. Experimental (B) and ethnographic (D) data are more specialized and often require significant resources or expertise to collect. Touch point (E) data refers to interactions between a customer and a brand, and generally requires the use of specialized tools or software to capture and analyze. While touchpoint data can be valuable, small organizations may not have the resources to invest in these types of tools.

Small Organizations Can Obtain,with Relatively Little Effort,most of Which Type