Serengeti makes lightweight sunglasses with 100 percent UV protection for people who love to hunt,hike,and bike ride.Its long- term plans include the development of lenses that,in addition to protecting users from UV rays,will also have effective water- sheeting action to reduce lens spotting.This new feature will be valuable to people who fish.Serengeti has determined that fishing is one of the fastest growing sports in the United States.In terms of a SWOT analysis,Serengeti has recognized a market .

Question

Quizplus · Accepted Answer

Serengeti has recognized a growing trend in the market - the increasing popularity of fishing. This presents an opportunity for the company to develop new lenses that cater to the needs of this market.

Serengeti Makes Lightweight Sunglasses with 100 Percent UV Protection for People