Mariah Goldberg,a marketing manager for a manufacturer of children's toys,is looking for ways to reach potential customers who typically avoid salespeople and advertisements.Which of the following would be the most economical promotional tool for Mariah to use?
A) personal selling
B) direct marketing
C) sales promotion
D) brand contacts
E) public relations
Correct Answer:
Verified
Q53: Which major promotion category makes use of
Q54: The communication channel a company uses to
Q55: An example of a(n)_ appeal is the
Q56: The two broad types of _ channels
Q57: Which major promotion category makes use of
Q59: Companies are doing less and more as
Q60: consists of strong short- term incentives that
Q61: A maker of vitamin drinks wants to
Q62: from marketing communications may suggest changes in
Q63: Nonpersonal communication channels include major media,,and events.
A)buzz
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents