Content analysis examines and analyzes communication and may employ either qualitative or quantitative methods or a combination of the two.

Name: Content analysis examines and analyzes communication and may employ either qualitative or quantitative methods or a combination of the two.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

This statement is true. Content analysis is a research method that examines communication by analyzing its content, and can utilize qualitative, quantitative, or mixed methods.

Content Analysis Examines and Analyzes Communication and May Employ Either