In the classic study by Loftus and Palmer, subjects were more likely to report a car as going faster if they were asked how fast the cars were going when they "hit" each other.

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In the study by Loftus and Palmer, subjects were more likely to report a car as going faster if they were asked how fast the cars were going when they "smashed" into each other, compared to when they were asked using the verb "hit."

In the Classic Study by Loftus and Palmer, Subjects Were