Kenya's Richard Leakey's publicity stunt involving a mountain of ivory tusks well illustrates the fundamental economics principles of supply and demand.

Question

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Richard Leakey's publicity stunt involved burning a mountain of ivory tusks, which was intended to decrease the supply of ivory in the market and increase its perceived value, thereby reducing demand for it. This illustrates the basic economic principle of supply and demand, as the decrease in supply led to an increase in the perceived value of ivory and a decrease in demand for it.

Kenya's Richard Leakey's Publicity Stunt Involving a Mountain of Ivory