Product differentiation refers to
A)Features that make one product appear different from competing products in the same market.
B)Different prices for the same product in a certain market.
C)The selling of identical products in different markets.

Question

Quizplus · Accepted Answer

Product differentiation is the process of distinguishing a product from its competitors in the market by highlighting unique features or attributes that differentiate it from other products in the same category. This enables the product to stand out and make it more attractive to potential customers, potentially leading to increased sales and market share.

Product Differentiation Refers to