Mr.Marsh asks his colleagues if they believe that his conceptual definition and measurement fit.They agree that they do.What type of validity is this?
A) content validity
B) face validity
C) criterion validity
D) colleague validity
Correct Answer:
Verified
Q2: An IQ score is an example of
Q3: If a unit fits into one category
Q6: All measurement builds on these two processes:
A)conceptualization,measurement.
B)data,measurement.
C)operationalization,conceptualization.
D)zone
Q10: When all the items in a scale
Q12: A continuous variable has an infinite number
Q13: Marketing researchers often use this scale to
Q15: This term is used to address how
Q16: Mr.Marsh is measuring temperature in his research.He
Q19: Nominal measures indicate a difference among categories.Which
Q20: This type of validity uses a standard
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