Which of the following activities is most likely to be performed by someone responsible for supply chain management?
A) Developing an effective advertising campaign for a particular line of products
B) Establishing a budget for the firm's next fiscal year
C) Finding ways to handle the return of goods and recycled materials
D) Holding focus groups to learn what consumers want in new products

Question

Quizplus · Accepted Answer

Supply chain management involves the coordination of activities related to the flow of goods and services from the supplier to the final customer. This includes managing the return of goods and recycling materials as part of the overall supply chain process. The other activities listed (developing an advertising campaign, establishing a budget, holding focus groups) are more closely related to marketing or financial management.

Which of the Following Activities Is Most Likely to Be