Budd's Floral Shoppe is located in a large town that has several other florists. The owner, Rose Budd, is likely to find that the presence of many larger competitors means that the only way she can survive is to charge rock-bottom prices.

Question

Quizplus · Accepted Answer

While the competition in the area may impact Budd's Floral Shoppe, there are other strategies Rose Budd could employ to survive, such as offering unique products, exceptional customer service, targeted marketing efforts, or focusing on a specific niche market. Competing on price alone may not be the most effective or sustainable strategy.

Budd's Floral Shoppe Is Located in a Large Town That