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Comet Computer Company Is Creating a New Splash with Psychedelic

Question 231

Multiple Choice

Comet Computer Company is creating a new splash with psychedelic laptop cover designs scheduled for release next year.The computers do not reveal any other feature differences from what Comet currently offers.This effort is an example of using __________________ to differentiate a product as new.


A) packaging
B) incremental coloring
C) incremental channeling
D) brand extension

Correct Answer:

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