Which of the following would be considered part of a firm's marketing mix?

Name: Which of the following would be considered part of a firm's marketing mix?
Brand: Quizplus
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Question

Quizplus · Accepted Answer

The marketing mix consists of the "Four Ps" - product, price, place, and promotion. Determining the best pricing strategy for a product falls under the "price" component of the marketing mix. Choices A, C, and D are related more to finance, operations, and production, respectively, and are not directly part of the marketing mix.

Which of the Following Would Be Considered Part of a Firm's