A strategic alliance is an arrangement between two or more companies in the same industry in which they agree to ally themselves to accomplish a designated objective.

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A strategic alliance is defined as an arrangement between two or more companies in the same or related industries, in which they agree to collaborate and pool their resources to achieve a common goal or objective. This can include joint product development, sharing of technology or expertise, co-marketing or distribution agreements, and other forms of partnership or collaboration. Strategic alliances are often used by companies as a way to achieve growth, diversify their offerings, increase market share, or access new markets or customers.

A Strategic Alliance Is an Arrangement Between Two or More