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If You Do Not Have a Large Market for Your

Question 55

Multiple Choice

If you do not have a large market for your product or service,what should you do to be sure it retains its value?


A) Make sure to scale your business and its cost to the size of your market.
B) Identify other products or services that you could include alongside the original in order to increase market size.
C) Consider ways to substantially change your product or service in order to increase your market size.
D) Shelve your idea; perhaps the market will increase in future.

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