Which PR tool is effective for communicating with external publics?

Question

Quizplus · Accepted Answer

Video news release is an effective PR tool for communicating with external publics since it allows the organization to broadcast their message to a wide audience through television, social media, and other digital platforms. It provides an engaging visual medium that can capture the attention of the audience and effectively convey the message of the organization. Additionally, video news releases can be easily shared and reposted by media outlets and influencers, further increasing the reach of the message. The other options listed, such as company newsletters and intranet, are better suited for internal communication within the organization. Digital analytics may provide insights into audience behavior, but it does not directly facilitate communication with external publics.

Which PR Tool Is Effective for Communicating with External Publics