Social media ______ are today's online gatekeepers and can significantly influence a brand's credibility,both positive and negative.

Question

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Social media influencers have a large following and can impact a brand's reputation by sharing their opinions and experiences with their audience. They have the power to sway their followers' opinions and influence their purchasing decisions, making them important gatekeepers in the world of social media.

Social Media ______ Are Today's Online Gatekeepers and Can Significantly