Which phrase best describes the communications planning process?
A)rigidly defined and structured
B)rapidly changing in response to social and cultural shifts
C)must be based on the ROPES approach
D)fluid and dynamic yet requires structure and process

Question

Quizplus · Accepted Answer

The communications planning process should be fluid and dynamic, allowing for changes and updates based on social and cultural shifts, but should also have structure and process to ensure success. While the ROPES approach is one potential framework for communications planning, it is not the only option and therefore not the best choice for this question.

Which Phrase Best Describes the Communications Planning Process