At the Wilson Agency,PR,advertising,product Development,and Research Specialists Coordinate Their Efforts
At the Wilson Agency,PR,advertising,product development,and research specialists coordinate their efforts to ensure that messages to the target audience are clear and consistent across all media platforms.The Wilson Agency is using which of the following?
A) integrated marketing communications
B) proactive public relations
C) comprehensive media relations
D) controlled communications channels
Correct Answer:
Verified
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