A few days after you purchased an in-home entertainment system, you receive a call from the installer, asking if you have any questions and if the system is working as expected. Which step in the personal-selling process does this represent?
A) asking for the sale
B) follow-up
C) making the presentation
D) answering objections

Question

Quizplus · Accepted Answer

This represents the follow-up step in the personal-selling process, where the installer is checking in with the customer to ensure satisfaction and address any issues or questions they may have.

A Few Days After You Purchased an In-Home Entertainment System