McDonald's recently launched a line of smoothies to sell in its stores at a price of $2.49 for a small and $3.49 for a large. The smoothie represents which element of the marketing mix?

Name: McDonald's recently launched a line of smoothies to sell in its stores at a price of $2.49 for a small and $3.49 for a large. The smoothie represents which element of the marketing mix?
Brand: Quizplus
Rating: 4.7 (62 reviews)

Question

Quizplus · Accepted Answer

The smoothie represents the product element of the marketing mix as it is a new item being introduced to the McDonald's menu.

McDonald's Recently Launched a Line of Smoothies to Sell in Its