Nick is the chief executive officer of Helium Inc., a smartphone manufacturing company. He is considering the time and money required to develop chipsets internally and is comparing the advantages of producing them in-house over purchasing them from a global supplier. Given this information, it can be said that Nick is involved in the _____.
A) channel-design process
B) marketing process
C) price-setting decision process
D) make-or-buy decision process
Correct Answer:
Verified
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