An ad for Bagels Inc.attracts buyers who would otherwise have made purchases from Croissant Company.To bring a successful claim against Bagels Inc.under the federal Lanham Act for false advertising,Croissant must establish that

Question

Quizplus · Accepted Answer

To successfully claim false advertising under the federal Lanham Act, Croissant must establish all of the choices. The ad must be false or deceptive, the buyers must have been deceived by the ad, and the ad must have directly caused Croissant to lose sales.

An Ad for Bagels Inc