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After Developing a New Jewelry Design, Christina and Julee Were

Question 234

Multiple Choice

After developing a new jewelry design, Christina and Julee were fortunate to get the attention of a large online retailer. The retailer was willing to fund the production of the jewelry abroad, as long as the designers agreed to sell their design through its outlets for the first two years. The retailer was asking Christina and Julee to agree to


A) intensive distribution.
B) exclusive distribution.
C) multi-level distribution.
D) selective distribution.

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