One of the factors that explains why exporters choose intermediaries primarily is:
A)The development of proprietary, technological leadership.
B)Information asymmetries concerning foreign markets.
C) Intermediaries share the same objectives as exporters.
D) Indirect exports provide more information about product performance overseas.

Question

One of the factors that explains why exporters choose intermediaries primarily is:
A)​The development of proprietary, technological leadership.
B)​Information asymmetries concerning foreign markets.
C) ​Intermediaries share the same objectives as exporters.
D) ​Indirect exports provide more information about product performance overseas.

Quizplus · Accepted Answer

Information asymmetries concerning foreign markets. Intermediaries often have specialized knowledge and expertise in specific foreign markets that exporters may lack, such as language proficiency, cultural understanding, and market dynamics. Therefore, intermediaries can help exporters bridge the information gap and navigate the complexities of foreign markets.

One of the Factors That Explains Why Exporters Choose Intermediaries