Firm A designs an innovative product. Firm B manufacturers the product based on the designs provided by Firm A. Firm C markets the product in global markets. In this case, Firm B is considered to be the:
A) Original equipment manufacturer (OEM) .
B) Original design manufacturer (ODM) .
C) Original brand manufacturer (OBM) .
D) None of the above.
Correct Answer:
Verified
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