In the event that you are modeling weekly advertising spend (as a dependent variable), and you notice that several weeks have no spending-it is likely your analysis will have to handle what?
A) A selected sample problem
B) A small sample problem
C) A limited dependent variable
D) An endogeneity problem

Question

Quizplus · Accepted Answer

Since the dependent variable (advertising spend) has several weeks with no spending, it is a limited dependent variable problem. This means that the dependent variable may take limited values or there may be a threshold below which the dependent variable may not exist. Therefore, the analysis will have to handle this limitation in the data.

In the Event That You Are Modeling Weekly Advertising Spend