The graphic images of diseased lungs and rotten teeth and gums that appear on cigarette packages in Canada and Australia depend for their effectiveness on a learning mechanism called ______.

Question

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Classical conditioning is a learning mechanism in which a response is associated with a particular stimulus. In this case, the graphic images of diseased lungs and rotten teeth and gums act as the stimulus, and the negative response (avoidance of smoking or quitting smoking) is the learned response.

The Graphic Images of Diseased Lungs and Rotten Teeth and Gums