A team of advertising professionals is involved in a decision-making process seeking breakthrough decisions.The team members rely on their intuition to make bold decisions so much so that the decisions go against the rational analysis of the information at hand.In which of the following decision-making methods does this occur?

Question

Quizplus · Accepted Answer

This occurs in the subjective method, where individuals rely on personal intuition or judgement instead of rational analysis and logical reasoning.

A Team of Advertising Professionals Is Involved in a Decision-Making