A researcher should avoid using focus groups when ______.
A)the issue is emotionally charged
B)sensitive information is needed and confidentiality cannot be ensured
C)the goal of the project is to reach consensus
D)all of these

Question

Quizplus · Accepted Answer

All of these. Focus groups may not be appropriate when the issue is emotionally charged, when sensitive information is needed and confidentiality cannot be ensured, and when the goal is to reach consensus. In these situations, alternative methods such as individual interviews, surveys, or online forums may be more appropriate.

A Researcher Should Avoid Using Focus Groups When ______