Face validity refers to ______.
A)the ability of subsets of items to predict one another
B)the strength of items to predict one another
C)the apparent appropriateness of how a concept is measured
D)the likelihood that multiple indicators measure the same phenomenon

Question

Quizplus · Accepted Answer

Face validity refers to the extent to which a measure appears to assess the construct it is intended to measure. It is concerned with whether the measure "looks like" it is measuring what it is supposed to measure.

Face Validity Refers to ______