The traditional role of customer service at the interface between marketing and logistics.This relationship manifests itself through the ____ dimension of the marketing mix.
A) price
B) place
C) product
D) promotion

Question

Quizplus · Accepted Answer

The interface between marketing and logistics is the place aspect of the marketing mix, which refers to the location and means of distributing the product to the customer. Customer service plays a role in ensuring that the distribution process is efficient and effective, thereby enhancing the customer experience. Price, product, and promotion are other dimensions of the marketing mix, but they are not directly related to the interface between marketing and logistics.

The Traditional Role of Customer Service at the Interface Between