Chevrolet runs a promotion whereby consumers can redeem two free ski lift tickets at their local dealer through a test-drive promotion. According to the communication model, the people coming into the dealership to test-drive a vehicle are the ________.

Question

Quizplus · Accepted Answer

The people coming into the dealership to test-drive a vehicle are providing feedback in the communication model, as their actions indicate a response to the promotion.

Chevrolet Runs a Promotion Whereby Consumers Can Redeem Two Free