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A Customer Got a Great Haircut at a Salon and Went

Question 120

Multiple Choice

A customer got a great haircut at a salon and went back six weeks later to the same person to get a second haircut. This time, the customer received one of the worst haircuts of his life. The difference between the two haircuts is due to the ________ characteristic of services.


A) perishability
B) responsiveness
C) personalization
D) variability
E) inseparability

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