Which of the following refers to a product's overall ability to satisfy customers' expectations?
A) value proposition
B) brand equity
C) product precision
D) brand meaning
E) product quality

Question

Quizplus · Accepted Answer

Product quality refers to the ability of a product to satisfy the needs and expectations of customers. It is an important aspect to evaluate a product's performance and success. Value proposition, brand equity, brand meaning, and product precision are also important concepts in marketing, but they do not directly relate to a product's ability to satisfy customers' expectations.

Which of the Following Refers to a Product's Overall Ability