A(n) ________ is defined as a tangible good, service, idea, or some combination of these that satisfies consumer or business customer needs through the exchange process.
A) augmented product
B) service
C) core product
D) product
E) innovation

Question

Quizplus · Accepted Answer

A product is defined as a tangible good, service, idea, or some combination of these that satisfies consumer or business customer needs through the exchange process. The other options can be considered components or aspects of a product, but do not fully encompass the overall definition of a product.

A(n) ________ Is Defined as a Tangible Good, Service, Idea