The focus group format can be used online.

Question

Quizplus · Accepted Answer

With the advancements in technology, focus groups can now be conducted online through video conferencing platforms or chat rooms. This can be advantageous in reaching a larger and more diverse group of participants, as well as reducing costs and logistical barriers. However, online focus groups also have some limitations such as potential technical issues and difficulties in effectively moderating the discussion.

The Focus Group Format Can Be Used Online