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In the Wireless Telecommunications Industry, Different Technical Standards Are Found

Question 40

Multiple Choice

In the wireless telecommunications industry, different technical standards are found in different parts of the world. A technical standard known as GSM is common in Europe, and an alternative standard, CDMA, is more common in the United States and parts of Asia. Equipment designed for GSM will not work on a CDMA network and vice versa. Which of the following pressures for local responsiveness does this represent?


A) Global environmental demands
B) Host government demands
C) Differences in distribution channels
D) Differences in customer tastes and preferences
E) Differences in infrastructure

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