The marketing department at TrueBlue is immense. The Senior Marketing Manager is responsible for completing performance reviews on all members of the department. Since she does not have the opportunity to work with them all personally, she bases her reviews on the sales figures for their products on the assumption that sales reflect the success of the marketing efforts. It is likely that these performance reviews do not comply with the law.

Question

Quizplus · Accepted Answer

Performance reviews based solely on sales figures may not comply with the law because it does not take into account other factors that contribute to marketing success, such as market trends and external factors. Additionally, using sales figures as the sole basis for performance reviews may have unintended consequences, such as encouraging unethical behavior to meet sales targets.

The Marketing Department at TrueBlue Is Immense