Reinforcing children or students for activities they already enjoy often results in an increase in the preferred behaviour, even after the reinforcement is withdrawn.

Question

Quizplus · Accepted Answer

This phenomenon is known as the "overjustification effect," where external rewards can sometimes reduce intrinsic motivation for an activity that an individual already finds rewarding, leading to a decrease in the preferred behavior once the reinforcement is withdrawn.

Reinforcing Children or Students for Activities They Already Enjoy Often