Emergent norm theory argues that crowds are irrational.

Name: Emergent norm theory argues that crowds are irrational.
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Emergent norm theory argues that crowds are not necessarily irrational, but rather they follow the emergence of new norms and values within the crowd. It suggests that these norms can guide the behavior of individuals within the crowd to act in ways that are not necessarily predictable or irrational.

Emergent Norm Theory Argues That Crowds Are Irrational