Which of the following international orientations adopted by multinational enterprises places a strong emphasis on each country as a unique environment?
A) The geocentric orientation
B) The regiocentric orientation
C) The polycentric orientation
D) The ethnocentric orientation

Question

Quizplus · Accepted Answer

The polycentric orientation emphasizes the uniqueness of each country as an environment and focuses on adapting products, services, and operations to meet the needs of local markets. It assumes that each country is different and that the best managers for a subsidiary are those from the host country. This orientation is also known as the local orientation or decentralized orientation.

Which of the Following International Orientations Adopted by Multinational Enterprises