A nonprofit chief executive officer uses a newsletter as his organization's primary communication tool to announce the organizational change. According to Kotter, Brandon's communication channel may result in _______.

Question

Quizplus · Accepted Answer

According to Kotter's change model, using a newsletter as the primary communication tool may result in under communication, as it is important to use multiple channels and methods for communication to ensure that the message is received by all stakeholders.

A Nonprofit Chief Executive Officer Uses a Newsletter as His