America Corporation, a major auto manufacturer, wants to test the effectiveness of its "fair and frank" ad messages in changing the existing negative attitudes of the public toward the company's performance, intentions, and efforts to offer a better product.

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The Answer of America Corporation, a major auto manufacturer, wants to test the effectiveness of its "fair and frank" ad messages in changing the existing negative attitudes of the public toward the company's performance, intentions, and efforts to offer a better product.

America Corporation, a Major Auto Manufacturer, Wants to Test the Effectiveness