In international marketing, the brand:
A) is made up of vocalisable and non-vocalisable parts.
B) is difficult to establish worldwide even though brand names travel well.
C) is a generic term referring to a product feature but this term is often confused with the electronic 'brand' identification system used in many countries.
D) is made up of vocalisable and tangible parts.
Correct Answer:
Verified
Q45: Which of the following is not part
Q46: Warranties can be uniform in the international
Q47: Which category of product experiences the most
Q48: Counterfeit goods are:
A)any goods bearing an unauthorised
Q49: Explain how international marketers can fight against
Q51: Which of the following statements is incorrect?
A)Adaptations
Q52: Country of origin effects:
A)lessen as customers become
Q53: Three approaches are suggested for developing brand
Q54: Packaging serves which three major functions?
A)Protection, promotion
Q55: What is not a factor that affects
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents